Since Skinny Water has no calories, you might remember that our first promotion centered on offering no cost for a full tank of gas at LukOil – coincidently at the same time gas hit $4/gallon at the pumps. Well, our next promotion, which we launched this past week, offered a shopping cart full of groceries at no cost to five lucky Acme supermarket patrons.  more…

When was the last time you did something for the first time?

Well, this past week I went to Costa Rica for the very first time at the gracious invitation of a good buddy and business partner, Mike McNulty. He goes by the nickname “Nults.” Nults recently built two gorgeous 4- and 5-bedroom homes on the grounds adjacent to the Four Seasons on the Papagayo Peninsula that he plans to begin renting this Christmas season for big bucks. more…

Last week I was involved in a brainstorming session at Skinny Water headquarters to help develop the game plan for Skinny Water’s new marketing initiative. You’re going to love this entertaining concept…and you’ll be able to follow along via the web. more…

Welcome back Slamball!!

What a righteous game to kick off our 2008 Slamball Showcase Series.  The Goldman-to-Fletcher game winner!  The in-your-face blocks by Redmond and “Ice” Lattimore.  And the ESPN’s SportsCenter-like highlight of “Shakes” Fletcher’s 360-degree faceoff slam.  Outfrickinrageus! more…